There's been a lot of buzz about artificial intelligence lately, especially in the content creation space. For digital marketers and content creators aiming to work smarter, AI tools are indispensable for streamlining workflows and sparking new ideas. These tools offer businesses a cost-effective way to scale content across multiple channels.
A striking 75% of marketers now admit to using AI tools in some capacity. In addition, around 19% of businesses rely on AI to generate content. These numbers highlight AI's growing impact. Whether you're sold on AI-generated content or not, adopting these tools is becoming essential to stay competitive.
1. Jasper.ai
The AI writing tool Jasper helps create high-quality content easily. It can write original blog posts, product descriptions, marketing copy, and more. Jasper uses special AI models to smooth and engage the writing process, allowing users to interact with the tool naturally and effectively.
It maintains brand identity with customized content that reflects your unique voice and style, ensuring consistency across all communications.
This feature gives access to various templates tailored for different content types. It also facilitates easily creating blogs and social media posts suited to diverse audience preferences.
It effortlessly generates textual content and visually appealing images to enhance engagement and convey messages effectively across platforms.
You can seamlessly integrate with Surfer SEO tools to optimize content for search engines. This improves visibility and drives traffic to your online presence.
Ensure content quality with instant checks for grammar and plagiarism, ensuring every piece meets professional standards before publication.
Jasper offers a 7-day free trial. Afterward, you can choose the creator plan for $39 per month or the pro plan for $59. Each plan has different features, such as customizing your brand voice and determining how many people can use it.
It is an AI-powered visual design platform that helps users create various visual content, from presentations and infographics to videos, documents, and social media graphics. With thousands of templates, stock images, videos, soundtracks, and fonts, Canva simplifies designing professional-quality visuals. It is accessible on the web, iOS, and Android, making it easy to create content from anywhere.
Here are some prominent features of Canva that make it an invaluable tool for creating various visual content quickly and effortlessly.
Canva's premium version provides access to 610,000 templates, allowing you to easily customize them for posters, social media posts, presentations, and more. You can quickly create stunning and impactful designs without starting from scratch, saving you time and effort.
It offers various photo editing tools for enhancing your images. You can crop to eliminate unwanted elements and emphasize key details. Adjust the saturation for vibrant or subdued colors, apply filters for corrections, and use the contrast tool to highlight shadows and highlights effectively.
Canva's flexible design tools let you mix text styles, shapes, and elements to easily create compelling designs. The drag-and-drop feature simplifies the process, while tools like shapes help highlight content and create infographics. Additional elements such as lines, stickers, and charts further enhance customization options for your graphics and images.
This feature lets you manage one or multiple brands by storing logos, color palettes, and fonts in one place. This ensures consistent branding in all designs and serves as a guide for team members. It enhances collaboration and saves time by making brand elements easily accessible for everyone, including new hires.
You can start using Canva for free, although functionality is limited. Canva Pro is available for $12.99 per month, while team access can be enjoyed for $14.99 per month.
DALL·E 3 is an AI image generation model developed by OpenAI. It can turn written descriptions into high-resolution images. Artists, designers, and creators find it helpful because it lets them visualize ideas and make different kinds of pictures without using traditional tools.
DALL·E 3 can now create images that look incredibly real. This makes it ideal for generating detailed and lifelike visuals that capture the essence of real-world scenes and objects.
This feature allows DALL·E 3 to expand on an existing image, adding more details and extending the scene seamlessly. It's useful for creating larger landscapes or scenes that match the style and quality of the original image.
Users can generate numerous versions of an image from a single description, exploring different artistic possibilities and creative ideas. This capability encourages experimentation and helps find the best visual representation for various concepts and themes.
To use DALL-E 3, you must be a ChatGPT Plus subscriber or a business user. The cost begins at $20 per user per month.
ChatGPT has become almost synonymous with "AI content creation," hardly needing an introduction anymore. This natural language processing (NLP) chatbot excels at understanding and generating human-like conversations and content, including social media posts, blog articles, and more.
It assists in drafting articles, blogs, and other written content, providing both creative input and structural guidance.
It understands and generates human-like text based on the input it receives. It's also capable of handling a wide range of topics and providing relevant, coherent responses.
It maintains context across multiple exchanges within the same conversation, making interactions more fluid and human-like.
Users can set custom instructions for the AI, enabling it to tailor responses according to specific needs or preferences.
ChatGPT can be integrated with various applications and platforms via APIs, allowing seamless use within different software environments.
It supports translating text between different languages, making it useful for global applications.
It can summarize long pieces of text, helping users quickly grasp the main points.
The Free Plan offers basic features with usage limitations, while ChatGPT Plus costs $20 per month, providing faster response times and priority access.
HubSpot allows you to generate blogs, website copy, social posts, and more effortlessly. It helps you scale your content output without the need for extra budget or resources while also enabling you to repurpose and refine content for various channels.
The free CRM software effortlessly manages and tracks your customer interactions. It allows you to keep all your customer data organized and accessible without cost.
This feature allows you to convert leads into customers and provide instant support. You can engage with your website visitors in real-time through live chat.
It allows you to quickly create and share high-quality content with their AI-assisted writing tools. You can generate ideas, draft text, and refine your content easily.
This helps you design and customize your website using our intuitive drag-and-drop builder. No coding is required, just easy-to-use tools to bring your vision to life.
HubSpot offers three pricing tiers, the starter plan begins at $15 per month, the professional plan starts at $800 per month, and the enterprise plan is available from $3,600 per month. Each plan provides different levels of features to suit varying business needs.
Synthesia is an AI video creation platform that lets you make professional videos without needing cameras, mics, actors, or studios. Just type in your text, and it uses machine learning to create videos with a virtual presenter.
Synthesia uses AI to create videos with a virtual presenter who speaks multiple languages and shows various facial expressions.
You can make videos in different languages without needing a live actor who speaks those languages.
Customize your videos with different backgrounds, animations, and voice types to fit your needs.
Enter your text, and the AI will create a realistic voiceover in your chosen language.
See how your video looks in real time and make changes as needed.
Synthesia offers a monthly subscription for $22.50 per month. Alternatively, you can go for an annual subscription at a rate of $270 per year.
InVideo is a powerful video editing tool suitable for everyone, from YouTubers to brands creating online content. Despite its advanced features, it’s easy to use and doesn’t require much content. You can choose from over a thousand ready-made templates and access online libraries like Shutterstock and Storyblocks.
It helps you choose words for your video. It’s like having a smart friend who helps you write the script. Just tell it what your video is about, and it will give you a ready-to-use script.
If you don’t like your voice or want to make a video without speaking, the Automated Text-to-Speech feature can handle it for you. Type in what you want to say, and the tool will read it out loud in the video with a natural-sounding voice.
InVideo offers a free plan initially. The business plan is $15 per month with an annual payment or $20 per month if paid monthly, while the unlimited plan costs $30 per month with an annual payment or $35 per month if paid monthly.
If you want to enhance your content and boost search performance, Surfer SEO is the perfect tool. This versatile AI tool includes features like a keyword analyzer and an easy-to-use content editor. It provides suggestions for headers, detailed insights on competitive keywords, and tips to refine your content to outperform your SEO competitors.
It provides in-depth metrics like volume, difficulty, and related terms to help identify low-competition keywords with high potential.
This feature suggests key phrases and on-page elements to optimize your content for search engines, with a real-time scoring system that guides SEO improvements as you write.
It offers insights into competitors' rankings, aiding in developing more effective SEO strategies.
Surfer SEO has competitive pricing, with the basic account priced at $19 per month and the most advanced version costing $249 per month.
It excels at crafting engaging social media content and features an advanced drafting wizard for precise control over your text. Its knowledge-sharing tools are also ideal for social media marketers who want to collaborate and connect with others.
This feature allows you to create content in over 25 languages, including Chinese, Spanish, French, English, Dutch, and more.
Unlike other tools that charge extra for plagiarism checks, Copy.ai includes this feature at no additional cost.
It’s ideal for travel bloggers who use multiple tabs, the Chrome extension allows you to access Copy.ai directly from any webpage.
Copy.ai produces mostly error-free and grammatically correct content, providing a solid foundation for your content needs with minimal revisions.
You can choose from various templates to craft personal letters, blog posts, or social media captions.
The Free Plan offers up to 2,000 words per month and is useful for content creators working on social media posts. For more extensive needs, the Pro Plan starts at just $36 per month.
If audio and video editing seem challenging, Descript is worth exploring. Ideal for podcasters and social media content creators, this tool simplifies common edits to audio and video files. You can easily remove silence, add crossfades, create digital voice profiles, and perform many other functions.
Descript makes editing videos and podcasts simple, powerful, and enjoyable. It's an all-in-one tool that handles everything you need.
Editing videos in Descript is as straightforward as working with documents or slides. It’s designed to be easy for everyone to use.
Quickly capture, edit, and share your screen or webcam recordings with Descript. It’s a fast way to create content from your screen.
Descript offers fast and accurate transcription services with helpful correction tools. It’s one of the best in the industry for turning speech into text.
You can begin using Descript at no cost. Paid plans start at just $12 per month, and costs increase based on the number of users and usage.
AI tools reshape content creation by offering efficient, innovative solutions across various needs. Whether you’re enhancing written content, designing visuals, generating images, or editing multimedia, there’s an AI tool to simplify and elevate your work.
Adapting these technologies can save time, improve quality, and keep you competitive. As the field continues to evolve, staying informed about the best tools will help you leverage AI effectively and drive your content creation forward.
